Home›BUSA1114

Introduction to Entrepreneurship

U1
Introduction to Entrepreneurship
topic 1 to 4
4 topics
01
Introduction to Entrepreneurship: Definition and concept
02
Why to become an entrepreneur?
03
Entrepreneurial process
04
Role of entrepreneurship in economic development
U2
Entrepreneurial Skills
topic 5
1 topics
05
Entrepreneurial Skills: Characteristics of successful entrepreneurs
U3
Essential entrepreneurial skills
topic 6 to 7
2 topics
06
Essential entrepreneurial skills: creative and critical thinking
07
Innovation and risk taking in entrepreneurship
U4
Opportunity Recognition
topic 8 to 9
2 topics
08
Opportunity Recognition: Identification, evaluation and exploitation
09
Idea generation techniques for ventures
U5
Marketing and Sales
topic 10 to 13
4 topics
10
Marketing and Sales: Target market identification and segmentation
11
The Four P's of Marketing
12
Developing a marketing strategy
13
Branding for entrepreneurs
U6
Financial Literacy
topic 14 to 19
6 topics
14
Financial Literacy: Income, savings and investments
15
Assets, liabilities and equity
16
Revenue and expenses
17
Cash-flow management
18
Banking products including Islamic financing
19
Funding sources for startups
U7
Team Building
topic 20 to 21
2 topics
20
Team Building: Characteristics of effective teams
21
Leadership for startups
U8
Regulatory Requirements
topic 22 to 25
4 topics
22
Regulatory Requirements: Types of enterprises in Pakistan
23
Intellectual property rights
24
Business registration in Pakistan
25
Taxation and financial reporting obligations

Past Papers

Open this section to load past papers

Click on Show Past Papers to see past papers.